Make your work professional and trustworthy by using a time-tested font. These fonts are everywhere because they are champions of legibility and simplicity. Some of the fonts I’ll share with you today are considered “boring” and “overused” by some.
A good professional font should be like air–we don’t really even pay attention to it most of the time. When writing prose of informational value such as scientific research, a reader should pay attention to what the text is describing, not how the text looks. Similarly, the best professional fonts should be one that’s easy to read with very little “bells and whistles”. If someone is confused or gets the wrong idea, the image is not very successful. Anyone who sees the billboard will understand what they are advertising in a split second. My friend and colleague, Cassio Lynm described how a good figure should be like a billboard found in many highways around the country. Dress your research in a custom-tailored suit by just using these fonts! In this article, we’ll talk about fonts that actually add credibility and professionalism to your research. Last time we talked about fonts that suck professionalism out of your scientific research.
You edited the manuscript with a fine-tooth comb…but are your figures and images wearing flip-flops? Note: This is part 2 of a 2-part blog series about choices in fonts. Choosing the right fonts can affect how your scientific research is received.